To all of our THB guests who we consider family,
In 2021, we were shown an incredible amount of support from our community, you all, and we simply can not thank you all enough. As a family-owned, local, but growing business, we are nothing without the community that lifts us. We are eternally grateful for your continued support and shared love of our #bagelrydiculous bagels.
I'd love to showcase some key moments that stand out from this year's growth and overall achievements, which helped further our roots into the Maryland community:
- We'd like to thank those within our Owings Mills community, who not only came out and supported us on our Grand Opening of our sixth location, but also those who continue to come out and support us daily since then. Through this new store opening, we were able to hire over 30 new Marylanders.
- We were also able to raise hourly wages by an average of 20% and implement a new bonus structure to reward all of our hardworking team members.
- We are honored to not only show off our brand values but the amazing work of those within our community where we were able to make a positive difference:
- In January for National Bagel Day, we were able to donate $2,232.96 to the Baltimore Restaurant Relief Fund. This organization was set up to assist struggling restaurants within Baltimore to stay open during the height of the COVID-19 pandemic.
- In March, we donated over $1,500 to the Baltimore Restaurant Relief Fund to directly impact Baltimore restaurant employees through free THB meals in honor of Maryland Day.
- In June, we supported our city's PRIDE in partnership with The Pride Center of Maryland through our Rainbow Bagel campaign which raised more than $2,000.
- In August, we wrapped up our summer-long Asiago Old Bay® Bagel campaign which we promoted with the help of our partnership with Old Bay® Seasoning. Through our proceeds, we were able to donate more than $3,000 to the Maryland Food Bank which was matched by an additional $3,000 from McCormick.
- In September, we raised more than $7,000 (through a partnership with Orinoco Coffee & Tea) for the Nico's Hope For Life Foundation in honor of Suicide Awareness/Prevention month through coffee sales and the launch of our Purple & Teal Bagels.
- In October, we supported LifeBridge Health hospitals to promote breast cancer awareness and early dedication through our Pink Bagel campaign which raised more than $2,300.
- With our annual donations in partnership with our limited time offers, THB also made donations to local community organizations and schools through our THB Fundraising Program. We are excited to continue these efforts into 2022 and beyond.
- THB increased contactless ordering and order-ahead conveniences for guests using the myTHB app. We also made enhancements to our menu, both in-store and through our online ordering capabilities.
- Our team introduced new menu items like the Purple & Teal Bagel and the Old Bay® Hot Chocolate; while also continuing to share our signature colorful bagels for Maryland Day, PRIDE Month, Breast Cancer Awareness Month, Orioles Opening Day, and throughout the Ravens football season.
These milestones for our brand could not have happened without our incredible neighborhood THB teams. Words can't begin to express how much I respect our team members and their drive and positivity that shine so bright during these hard times.
Our team is proud and excited to share some incredible new looks and experiences for all our guests in the upcoming year! We are gearing up for a new year filled with renovation, community connection, and continued growth. We remain so grateful to our loyal customers and dedicated team members through our shared passion for connecting over a delicious meal. We can't wait to bring that energy into 2022!
From our family to yours, thank you for supporting THB; we look forward to continuing to serve you and the Baltimore community for years to come.
Wishing you a year filled with blessings,
Tony Scotto; CEO/Owner
THB Bagelry & Deli
